Stolen Horse International Volunteer Social Media Moderator Description

Stolen Horse International Volunteer Social Media Moderator Description

20 April 2019

The Stolen Horse International Social Media Manager will help with the company’s social media NetPosse Alerts and announcements. Moderator Facebook may include one or more of the following pages/groups:

The Social Media Manager is a highly motivated self-starter, creative individual with a passion for connecting with current Facebook fans and group members as he/she engages with post on a daily basis, with the ultimate goal of promiting our education and victim's services. 

The Social Media Manager is instrumental in managing the our content-related post. 

Content management duties include:

  • Administrate the sharing and publishing of NetPosse Alerts from our page.
  • Like comments on each post.
  • Alert core team about negative remarks on a post.
  • Create a regular posting schedule.
  • Engage in conversation when necessary. See Engagement Strategy below.
  • Bring attention to questions asked on the group to NetPosse core team.
  • Promote content by sharing from our Stolen Horse International-NetPosse.com to our Stolen Horse International (Netposse) group
  • When working on our Stolen Horse International-NetPosse.com page the following duties are added.
    • Like all post on the Stolen Horse International page.
    • Like the comments on the post (Unless the comment is negative) to let our fans know we see them and appreciate their participation.
    • Open up the "Likes" and invite people to LIKE our page. Not everyone who likes a post thread has liked our page.
    • Open Shares and like the post that were shared to let people know we appreciate them sharing our post.

Engagement Strategy

Stolen Horse International's  Social Media manager should listen, respond, ask questions and engage our audience. 

People will ask questions and sometimes want more information about the a post topic. The Social Media Manager should have knowledge of our basic operations so he/she responds correctly. If he/she does not know the answer then the manager should seek out the answer via a core team member. 

If a question is about a product or service we have on our website, www.netposse.com, the manager will guide them to a product display page, a report or a resource.

Leverage our Facebook news and announcements to promote our content and increase our audience reach. As our page/group grows and our content is seen more often in Newsfeeds, we will find it easier to engage victims, supporters, fans and build relationships and networks.

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Debi Metcalfe

Founder | debi@netposse.com

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